In 2024, two PDC mastermind groups came together over five weeks to exchange insights, challenges, and successes in helping lawyers improve their client development skills. This intensive program distills their collective wisdom, offering a dynamic forum for interactive discussions that will lead to actionable strategies you can implement to accelerate your lawyers’ growth into stronger rainmakers.

 Key Learning Objectives:

• Collaborating effectively with Marketing and BD teams
• Exploring diverse program designs tailored to different lawyer populations
• Implementing techniques for accountability and sustained follow-through
• Shaping a firm-wide culture that prioritizes business development

 Pre-Work: Come Ready to Share

1. Business development training approaches that have been most effective
2. Proven methods for driving sustained action and accountability

This session is designed to equip you with practical tools and insights that will elevate your firm’s business development efforts. Join us for an engaging and results-driven experience!

About the Presenter:

David Freeman J.D. is a former practicing lawyer from New York, an award-winning consultant, a two-time best-selling author, and a long-time PDC Trusted Advisor who teaches lawyers how to become great rainmakers.

He’s a member of the National Law Journal Hall of Fame for being voted the #1 business development consultant and coach in the United States for several consecutive years.

For over 30 years, David has trained and coached well over 10,000 lawyers in more than 235 law firms worldwide, he’s worked with nearly half of the Am Law 200, he’s the author and co-author of 16 books on law firm business development and leadership, and he’s the creator of Lawyer BookBuilder, a turnkey business development training and accountability system.